FREE GUIDE + TEMPLATES
TikTok Influencer Marketing Strategy: From Scouting to a Successful Marketing Campaign
Your go-to introduction guide to the world of influencer marketing on TikTok. Understand how to include influencers in your marketing strategy, how to carry out the process to get the best possible results and receive our free reach-out email and creative brief templates for your next campaign.
What will you learn?
In this guide, you'll go through:
- TikTok as a platform
TikTok algorithm and the secret to success
Brands on TikTok and the flywheel - Influencer strategy planning
Understanding your audience and definining your goals
The definition of influencers by size, compensation basis and level of influence
How to discover influencers - Influencer marketing process
Reach out email
Calculating the value of influencer content
Negotiation tactics
Forming and producing the content
Execution, reporting and monitoring - Templates
Reach out email example and template
Creative brief example and template
Learn all there is to know about influencer marketing on TikTok - download your copy! ➡️